Cost of Advertising on TV Ads

The television commercial is most dominating global advertisements on TV platform today. In fact, according to (pwc) strong hold growth in ASIA Pacific lead the average TV advertising revenue, expected target up to $200 billion (US$bn) total estimated gross income started growth from 2012 – 2021.

Advertisements on TV is a great opportunity for your goal to boost the impact of your brand name driving 30-second video commercial TV ads spot based on national, local, international TV advertising. In United States, there are 10 leading TV shows driving advertisements on broadcast TV with an average cost start $190,000 – $700,000 for every 30-second ad spot shows on national TV advertising rates (statista).

Average National TV advertising Cost

National tv advertising rates 2016-2017

The statistic shows, NBC Sunday Night football is the highest national TV advertising rates average cost of television 30-second tv commercial air time rates start $673,664 in the United States today. The National commercials TV ads producer by an advertising agency cost more or less, averaging $200,000 for a 30-second spot in 2017, according to the American Association of Advertising Agencies.

The conclusion that the highest air time ad slot in national television advertisements especially in ” prime time period ” is ” sports“. Obviously, most of Americans truly like sports best example of that is SuperBowl

According to time air tv adspot commercial data report for 30-second commercial advertisement ran during the 2011 Super Bowl it cost an average of $3.5 million per airtime ad spot.

In 2016 SuperBowl increase their advertising rates on commercial budget extend to $4.5 million based on CBS advertising rates on national television broadcast company.

Based on 2017 Superbowl broadcast host, Fox national television channel 2017 commercial budget cost, rates increase to $5 million.

The most popular national television programs such as American Idol pull in approximately $475,000 per 30-second spot. List of biggest sponsors commercial on ABC sponsorship advertisers are; Liberty Mutual Group, Ford Motor Company, AbbVie Inc., Bristol, Bayer HealthCare LLC, Eli Lilly, Pfizer, AT&T, Living Spaces, Bausch & Lomb Inc., Nestle, Bank of America, Mazda and Microsoft.



Average International TV advertising Cost

Most of the brand owners spent money based on international TV advertising campaign by reaching on target impact pulse to the consumers/buyers is based on (CPM) – cost per thousand impressions. There are three types of global advertising campaign, the highest gross rating revenue. These are; online, multichannel, and terrestrial TV advertising.

Online TV advertising –  the highest revenue rating on tv ads, it can be most expensive.

Multi Channel TV advertising – is second of the highest TV advertising revenue rates.

Terrestrial TV advertising – is the third one.


How much does it cost to make a tv commercial?

The TV ads CPM calculation per level pricing for commercial standard level.

Minimum Level – It possible your campaign can deliver minimum of 500,000 to 1 million weekly impression for only $150 per day investment cost.

Starter Level – It Possible your ad campaign can deliver 2,000,000 to 3,000,000 weekly impressions for only $500 per day investment cost.

Advanced Level – It possible your ad campaign can deliver minimum of 4,000,000 to 7, 000,000 million weekly impressions for just $ 1,500 per day investment cost.


Average Local TV ADS Advertising Cost,

Best example in United State, cost of 30 second local station air time pricing. The Standard local TV advertising cost for 30-second tv commercial slot package typically average rates start $90 – $300. How much local TV commercial airtime prices $300 – $2000 for premium primetime hour between 6 PM to 7 PM at night.

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